Good partnerships boost business for both parties: Algol Chemicals helps develop Evonik’s digital distributor platform

Digitalisation is an imperative – as is listening to your customers. Our supplier Evonik is taking these are two hot topics seriously.

The German specialty chemicals company is currently looking into building a new distributor portal and further improving the customer experience. Many companies are doing the same; the difference is that Evonik wants to start by involving their customers in the development process. Algol Chemicals is privileged to be one of five distributors that has been given the opportunity to influence what the platform should contain.

“We’ve already had four workshops with our distributors – two in Europe and two in Asia – and one is to be held in the US at the end of October,” says Kimberly Turck, Channel & Distribution Manager for Coatings Additives at Evonik. 

“Our aim is to give our management a recommendation for how to proceed by the end of November. What I can say already is that we will recommend implementing the project. We want to offer our distributors a lean experiment – one platform to access all the materials they need. Currently we offer several different portals for different purposes. This, of course, is not efficient or desirable for our partners,” Turck continues.

If Evonik management approves the initiative, the implementation could start at the beginning of 2020 and be completed by the end of summer 2020 or at the latest by the end of Q3. 

“Our ambitious goal is to introduce the portal across the entire company for all of Evonik’s business lines. This might be challenging, as the business lines are separate financial entities, but if we consider our customers, one portal would be the preferred way to go forward,” Turck adds.

The new portal will provide access to order management, training materials, business reviews, sales data and certifications, all from one access point.

“The workshops have confirmed our beliefs while also bringing some new ideas and perspectives. What has been interesting to find out is that our distributors have different priorities than we do, and that priorities also differ based on the location and the level of development of the company,” Turck says.

“For Algol Chemicals, it has been a privilege to be invited to participate to Evonik’s project. It is a sign of trust and shows that we’re doing the right things if a major player like Evonik is interested in our opinion and sees us as an innovative forerunner,” comments Jonas Fogelberg, Coatings and Polymers Business Unit Director at Algol Chemicals. 

 

“We are constantly developing our own digital services and working on improving our customer experience, so it is interesting to understand what our suppliers are doing and how our customers can be involved in this development work”, Fogelberg adds.

News and articles

2019-10-14
Good partnerships boost business for both parties: Algol Chemicals helps develop Evonik’s digital distributor platform

2019-10-11
We are looking for Logistics Coordinator, Kaunas

2019-10-07
Algol Chemicals and Omya have established a Joint Venture (JV) in Kazakhstan

2019-09-10
Algol Chemicals and Palonot team up in the fire retardant market

2019-07-12
Sales Manager Industrials and Energy & Environment, for Baltic countries

2019-01-22
Algol Chemicals offers Finnish solution to improving the quality of air in stables

2019-01-03
Algol’s 125th anniversary year begins – Responsibility guides everything we do

2018-11-28
Groundbreaking recycled nutrients collaboration with Algol Chemicals and Gasum

2018-09-12
Algol Chemicals launched new product at the Kuninkuusravit event in Finland

2018-05-23
Algol Chemicals starts cooperation with flavour company Takasago

2018-03-26
HYET Sweet sweeteners now available from Algol Chemicals

2018-02-20
Success story: IGIS, Lithuania

2017-12-18
Algol Group donates to six charities this Christmas

2017-12-07
Our Customers like us

2017-11-15
Algol supports renovation of Olympic Stadium in Helsinki

2017-09-13
Summer jobs: a win-win for all parties

2017-08-01
Towards even better service - Our Service Principles

2017-04-28
Algol makes a donation for Crisis Management Initiative

2017-03-28
Emergency exercise at Algol warehouses in Espoo on 5 April

2017-03-16
Algol Chemicals appointed by Evonik for silica’s in the Nordics

2016-12-07
Algol Chemicals to participate in joint exercise at the port of Turku on 7 December

2016-11-30
Algol Chemicals scores higher than average in SQAS evaluation  

2016-10-18
Algol Chemicals sponsors Aalto-Helsinki iGEM team

2016-09-28
Responsible Care in Algol Chemicals

2016-05-27
Algol Chemicals is looking for a Customer Service Coordinator in Estonia

2016-05-03
TMT 15: safer solution for cleaning heavy metals from flue gas

2016-04-27
Finnish industry needs to reduce emissions further

2016-02-16
Do you know where your table salt comes from?

2016-01-25
Algol Chemicals acquires Indian distributor

2016-01-12
Algol Group donates 50,000 euros to university fundraising campaigns

2015-12-18
Accident simulations put safety skills to the test

2015-10-20
Meet us at FEM 2015 mining fair

2015-06-12
Safety is vital when reusing chemical packaging

2015-06-11
Zinco Service: Using ultrasound to inspect cracking risk of steel kettles

2015-06-05
Algol Chemicals celebrates 20 years in Latvia

2015-01-26
Algol Chemicals Strengthens its Scandinavian Footprint through the Acquisition of Amixo AB

2014-09-23
Algol Chemicals and Omya will establish a joint venture in Russia for distribution of calcium carbonate and specialty chemicals

2014-09-01
Cleaning the Baltic Sea by improving the treatment of wastewater

2014-08-13
We have moved to Malmö

2014-08-13
Warehouse operations outsourced

2014-03-28
Welcome to our New Internet-pages

2014-03-25
Welcome to Plastteknik 2014